Skip to main navigation

Catalogue Blog

Positive, Sustainable, Change

by Eleanor Aldous, Catalogue Intern

This year, the Specialty Coffee Association of America (SCAA) awarded Catalogue nonprofit Pueblo a Pueblo the prestigious 2013 Sustainability Award for their Organic School Garden Project. Created in 2003, this award is bestowed on organizations, individuals, and businesses who dedicate their efforts to innovative, sustainable practices. Pueblo a Pueblo’s Organic School Garden Project goes above and beyond such criteria through their implementation of sustainable gardens that serve thousands of community members in Guatemala. The Project was created in 2010 as a way to ensure the nourishment and health of children living in rural villages near Santiago Atitlan, Guatemala. Funded by the Green Mountain Coffee Roasters, the Organic School Garden Project provides hands-on experience in garden-growing and teaches Guatemalan students and teachers how their choices affect their health, communities, and environment. The project diversifies the local diet of these rural, coffee-growing communities while simultaneously providing an opportunity to learn how to independently flourish in the future. Only three years after its creation, the Organic School Garden Project now serves over 1,000 Guatemalan teachers and school children and thrives in six different Guatemalan primary schools.

Pueblo a Pueblo’s Executive Director, Rosemary Trent, elaborates on the issues facing these communities:

In a region of the country where the production of coffee has become an increasingly important income generating crop and means for families to earn a livelihood, food security has become increasingly challenging…Coffee growing families are often unable to buy the daily staples they need for a healthy and nutritious diet. The impact of the lack of resources is severely felt in the rural areas of Guatemala, where chronic malnutrition is widespread. Local families commonly consume only staple grains like rice and maize. Good health depends on dietary diversity having access to nutrients like protein, as well as vitamins and minerals from fruits and vegetables. Food insecurity worsens during the ‘thin months’ los meses flacos, when money earned during the coffee harvest runs out, work is scarce and families can’t afford food.

As the Organic School Garden Project primarily operates in areas heavily dependent on coffee production, the SCAA Achievement Award is more than fitting. Established in 1982, SCAA is now the world’s leading coffee trade association, having contributed to the expansion and success of the coffee industry for over 25 years. The SCAA values innovation among other organizations where the production of coffee greatly influences their work; Pueblo a Pueblo demonstrates this through its program with rural, coffee-growing communities in Guatemala and their commitment to sustainability.

Founded in 2001, Pueblo a Pueblo formulates and establishes long-term solutions and projects dedicated to child education, health and nutrition in Latin America, with specific emphasis on Guatemala. Pueblo a Pueblo believes that meaningful and lasting change occurs through the direct involvement of those communities benefiting from such change. This belief allows these Guatemalan communities to provide a brighter future for generations to come independently and proudly after Pueblo a Pueblo’s initial helping hand. For more information on Pueblo a Pueblo, check out their Catalogue page here, and learn more about other Catalogue nonprofits working to improve the relationship between people and their environments here.

In The News …

White House estimate spells out tough road for Washington region economy (Washington Post): “… the upcoming automatic spending cuts the Obama administration detailed Sunday would strike a tough blow, with nearly 150,000 civilian Defense Department employees facing furloughs and an estimated average loss of $7,500 in pay [...] funding for elementary and secondary education across the region would be slashed by $29 million.” Economist Anirban Basu (Sage Policy Group) points out that sequestration will have a deeper effect on this region than the nation as a whole, as DC, Maryland, and Virginia are “among the most reliant communities in the nation on federal spending.”

Nonprofit Branding 2013: What Has Changed? (Nonprofit Quarterly): “First, we needed to see information technology not as a peripheral function within our organization but central to our mission pursuits. Second, we needed to see our identity less as an extension of our mission statement, but more as a link between the public perception of the impact we create and our higher calling to strengthen communities.” Carlo Cuesta, founder of the Saint Paul-based firm Creation in Common, goes to point out that “We have access to the tools and resources needed to build meaningful relationships with our stakeholders, what we lack are the capabilities to do it in a way that advances authenticity and mobilizes the public will.” Do you agree?

Gray aims high with sustainability plan; can agencies deliver? (Greater Greater Washington): “Last week, the Gray administration unveiled its sustainability plan, which sets some very ambitious, yet very important objectives for 2032, like attracting 250,000 new residents and making 75% of trips happen by walking, biking, and transit.” GGW argues that “to achieve these goals, agencies will have to push forward not just on their existing laudable initiatives, but go beyond.” For example: “it would be better to focus more new housing near Metro stations, streetcars, and high-frequency bus corridors. To do that, though, some administration will have to modify the Comprehensive Plan and zoning to create denser areas somewhere.”